• ECOMMERCE SEO BOOK

    347 PAGES OF ADVANCED ON-PAGE SEO ADVICE FOR ECOMMERCE

    For ecommerce businesses competition is getting tougher all the time. So how do you get ahead of competitors or maintain your existing edge in terms of search visibility? Optimize the website for search engines and their users.

    The "Ecommerce SEO" book will provide all the advanced advice you need to beat competition and move your ecommerce website at the top of the search engines.

    Buy Now     Download Sample Chapter
    ECOMMERCE SEO BOOK

BOOK INFO

Discover how to optimize your ecommerce website for better search visibility and how to beat your competitors (even the big ones)

  • Comprehensive resource

    Learn how to identify and properly address almost all of the SEO issues specific to ecommerce websites.

  • Expert advice

    More than 12 years of research and practical SEO experience behind the advice for almost all critical pages/elements of ecommerce websites.

  • All the info in one place

    Have access to this comprehensive, expert ecommerce SEO advice from one single source.

  • 347 Pages

    This 347 page book took 1,000+ hours to write and is filled with tactical advice and hundreds of references

  • 428 Images

    The book provides illustrative examples of how other ecommerce websites approach SEO (both, the right and/or wrong way).
     

  • Value for Money

    In all modesty, the vast amount of recommendations included in the book is priceless.

Buy now

Chapters

One Book, Eight Chapters, Tens of ecommerce-specific SEO recommendations & 428 informative images to get you ahead of competitors

SEO advice targeted specifically towards ecommerce websites is scarce, scattered in multiple places, and not detailed enough. As a result, people involved with ecommerce often struggle to find relevant advice from SEO experts. The ECOMMERCE SEO book addresses this by providing ecommerce business owners, executives, marketers and IT professionals with comprehensive and easy to understand information on the ecommerce-specific tactics needed to increase organic search traffic, all in one single place. Below you can find a brief description of each chapter in the book.

  • #1 INTRODUCTION

    INTRODUCTION

  • #2 WEBSITE ARCHITECTURE

    WEBSITE ARCHITECTURE

  • #3 KEYWORD RESEARCH

    KEYWORD RESEARCH

  • #4 CRAWL OPTIMIZATION

    CRAWL OPTIMIZATION

  • #5 INTERNAL LINKING

    INTERNAL LINKING

  • #6 THE HOME PAGE

    THE HOME PAGE

  • #7 LISTING PAGES

    LISTING PAGES

  • #8 PRODUCT DETAIL PAGES

    PRODUCT DETAIL PAGES

Download a Sample Chapter

Download the entire "Internal Linking" chapter by clicking the "Pay with a Tweet" button below.

BOOK REVIEWS

READ THE FOLLOWING REVIEWS FROM SOME OF THE ECOMMERCE EXPERTS.

"If you’re looking for a soup-to-nuts handbook on search optimization, Ecommerce SEO covers not just marketing but the IT aspects of the trade. Whether you're just starting up or need to take audit of your SEO practices, this guide will give you insightful strategies and tactics for higher rankings."
          ---Linda Bustos, director of ecommerce research, Elastic Path Software, author GetElastic.com

"What Traian has written here is very needed in the online marketing space. Not only does he walk you through the technical SEO process, he also gives you very practical and step-by-step tactics to use to increase your organic traffic. A recommended read for intermediate to advanced SEO specialists."
          ---John Doherty, Online Marketing Manager at Zillow and Global Associate at MOZ

"A well written and highly informative guide that’s up-to-date with proven SEO techniques and strategies. This is an SEO resource done right."
          ---Antonino Ciappina, Ecommerce Marketing Director, Kenneth Cole Productions, Inc.

"If you are looking to take your SEO from intermediate to the advanced skill level, this is the book to help you get there."
           ---Micah Fisher-Kirshner, Senior SEO Manager at Zazzle Inc

"I was impressed with the breadth, depth, accuracy and nuances (which only come from years of direct, hands-on experience) displayed in Traian Neacsu's eCommerce SEO book. His recommendations on handling everything from pagination to faceted navigation are the same ones I'd give. I was also impressed that Traian mentioned other business considerations in the book, rather than sacrificing conversion rates and usability for a moderately effective "SEO Tactic". The fact that he discusses the use of "map elements" inside hero images speaks to the deep level of experience Traian has with eCommerce. It just isn't something most SEOs even think about, but anyone who works with enough retail brands - especially in apparel - has to balance "optimal SEO" with equally important factors like the brand's image (they often want a catalog-style look), merchandising strategies and conversion-rate optimization. Traian knows all of the eCommerce SEO best practices - and when to break them. Long story short: Get this book. It's the real deal."
          ---Everrett Sizemore, Director of SEO Strategy at inflow.com

BUY THE BOOK

A paperback version for those who love to feel a book and a digital PDF for those who prefer the screen. The PDF is fully-colored, while the paperback is black and white.

Paperback

$69 front cover buy ecommerce seo book

PDF

Buy Now $45 ecommerce-seo-book-front-cover_t4
  • Instant download
  • No shipping fees
  • Saves trees, eco-friendly option
  • Delivered worldwide
  • Full colored images

About The Author

Mr Traian Neacsu Ecommerce Consultant and Author

I have more than 12 years of research and practical experience in SEO, my favorite area of digital marketing. While consulting independently, and as Director of Digital Marketing for one of Vancouver's top-rated search marketing agencies, I helped numerous websites—from mom-and-pop enterprises to multimillion-dollar corporations—achieve their SEO goals. In "Ecommerce SEO", I share a wealth of information which takes into account more than just the search engine. I consider information architecture, user interface and experience/usability issues.

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